Tom
15th Nov 2009, 02:53 pm
The record industry's responses to the advent of the web were (1) Aaaaaaagh! (2) paralysis (3) sue everyone.
CD sales are down by 33% since 2000 and this year's drop is 13% so far.
Today's Sunday Times reports that "Mariah Carey is furious that music-industry executives failed to realise how the internet would change the way fans consume music. And when the penny finally dropped, they let the computer, not the music, industry corner the market'. She praises Prince as the musician who realized what was happening and took action. Now she is taking action herself. Her plan is to win revenue through endorsement - but she either wants (1) the products to endorse her (2) to own the companies which make the products she endorses. Good luck Mariah!
We mites and minnows need to learn what we can from the big fish.
CD sales are down by 33% since 2000 and this year's drop is 13% so far.
Today's Sunday Times reports that "Mariah Carey is furious that music-industry executives failed to realise how the internet would change the way fans consume music. And when the penny finally dropped, they let the computer, not the music, industry corner the market'. She praises Prince as the musician who realized what was happening and took action. Now she is taking action herself. Her plan is to win revenue through endorsement - but she either wants (1) the products to endorse her (2) to own the companies which make the products she endorses. Good luck Mariah!
We mites and minnows need to learn what we can from the big fish.