MA Web Design & Content Planning

Content management

Assessed elements

This module includes 2 assessed elements; a project and a seminar. Details of these elements are given below. Each of the elements has a slightly different weighting and this is indicative of the degree of difficulty and/or the amount of work required. The weighting is as follows:


Select a topic from the list below on which you will give a 15 minute seminar to the other students in the class. Each presentation must be given using either PowerPoint/Keynote or a web browser based medium. In addition, each presentation must be accompanied by an article covering all of the salient points of the presentation and including relevant links. This can be a blog entry or a separate document submitted as a .PDF file. Your seminar slides must be made available online either as a .PDF or at a site like speakerdeck.com. Make sure you give yourself plenty of time to practice your presentation.

The assessment for your seminar will be based upon:

  1. Quality of the materials used for presentation (clarity, design etc.)
  2. Content quality (how well you understood your subject and how well you helped others to understand the subject)
  3. Subject coverage (depth, breadth, focus as appropriate) of the presentation and accompanying article.

Seminar topics are:

  • Responsive images – what are the options? (Tony)
  • Micro-formats – what are they for? (Rob)
  • CSS custom properties
  • CSS animation (Ebony)
  • What are “Progressive Web Apps” and how do they work? (Shiva)
  • CSS pre-processors, what are they? (Prabin)
  • What is “atomic design”? (Joana)
  • What are the best tools for wireframing and prototyping? (Andreea)
  • What is version control and GIT? (Megat)
  • Tips on measuring and improving page load speed (browser caching etc.)

No duplication of topics allowed – each student presentation should be unique. Claim your topic on Slack in the #general channel. First claim bags the topic!

Schedule for 2020

5th February

12th February

19th February

Seminars: 5th – 19th February
Submission date (slides and article): Friday, 13th March 2020
You are advised to submit the slides and article shortly after giving your seminar so that the topic is still fresh in your mind.


  1. 15 minute seminar presentation in class
  2. Slides made available online and linked to from your coursework homepage.
  3. A blog article covering the seminar topic, linked to from your coursework homepage.

Small Business Website (revisited)

This is an opportunity to demonstrate how far you have improved and how your understanding of web design has developed since completing the first project. This project requires that you critically analyse the website you created during the Design for Web Content course and redesign/reengineer the site using all your new skills and knowledge. In addition to good visual design and coding, the new site should also demonstrate good findability with well-considered SEO features (e.g. description meta tags and appropriate text content incorporating key words and phrases). The improved site should also be responsive with a mobile first approach to layout. You should also improve the ease of maintenance by applying some modularity with PHP server-side includes for common page elements (e.g. separate header, footer and smart navigation). UX features such as custom error pages and favicons should also be added. You may also like to include a sprinkling of JavaScript (e.g. is the shop open or not). Your analysis of the original site and a summary of improvements made should be included either as a blog entry or as a separate document saved as a .PDF file.

Interim crit: 4th March 2020
Submission date: Friday, 13th March 2020


  1. A revised version of the small business website, linked to from your coursework homepage.
  2. A short analysis of the original website and a summary of all the changes/improvements you have made in the new version, linked to from your coursework homepage.