Social media and SEO
Search Engine Optimisation
Analytics and competitor research
- nibbler – popular site analysis tool.
- SEO Site Checkup – search engine optimisation tool.
- Site Analyzer – another excellent site analysis tool.
Demographics and audience data
Domain Lookup Tools
These documents contain all the information about the module, projects, weekly coursework and references. All documents are provided in PDF format. Some documents are also provided in appropriate alternative formats. In order to view the PDF files, you will need the Adobe Reader.
There are currently 8 files in this section
|Filename||Size (KB)||Date Modified|
|Class 01 - Coursework.pdf||147.3||24th Nov 2020|
|Class 01 - Exercise.pdf||166.9||24th Nov 2020|
|Class 01 - SEO, SEM and Site Promotion.pdf||3,907.6||24th Nov 2020|
|Class 02 - Social Media for Marketing.pdf||73,982.9||24th Nov 2020|
|Class 02 - Workbook.pdf||2,682.5||24th Nov 2020|
|Class 03 - Coursework.pdf||124.0||3rd Dec 2019|
|Class 03 - Site Analytics and Revenue Generation.pdf||1,893.3||3rd Dec 2019|
|Class 04 - Branding Workshop.pdf||932.7||24th Nov 2020|