MA Web Design + Content Planning

Social media and SEO


Useful links

The tools below can be used to develop a better understanding of SEO, to undertake competitor research and the general analysis of websites.

Search Engine Optimisation

Analytics and competitor research

Website traffic and value

Demographics and audience data

Google Tools

Domain Lookup Tools


These documents contain all the information about the module, projects, weekly coursework and references. All documents are provided in PDF format. Some documents are also provided in appropriate alternative formats. In order to view the PDF files, you will need the Adobe Reader.

There are currently 8 files in this section

  Filename Size (KB) Date Modified
Class 01 - Coursework.pdf 269.2 12th Mar 2024
Class 01 - Exercise.pdf 190.4 12th Mar 2024
Class 01 - SEO, SEM and Site Promotion.pdf 4,040.1 12th Mar 2024
Class 02 - Social Media for Marketing.pdf 1,447.8 13th Mar 2024
Class 02 - Workbook.pdf 2,682.5 24th Nov 2020
Class 03 - Coursework.pdf 213.6 19th Mar 2024
Class 03 - Site Analytics and Revenue Generation.pdf 1,949.0 19th Mar 2024
Class 04 - Sustainable Web Design.pdf 1,031.1 20th Mar 2024